22 Jul 2025 21:35:53
I have been sat here for the last two months reading all the posts. What I cannot get my head around is that we get 62000 plus each home game so where is all the money going?

Other clubs with smaller crowds seem to be able to buy all and sundry in the transfer window. We cannot buy players who are going to warm the treatment table all year false economy we need to buy young hungry players wanting to improve.


1.) 23 Jul 2025
22 Jul 2025 22:52:08
And we don’t even have a stadium and all the security that comes with that to pay for. So yeah where is all the money going?


2.) 23 Jul 2025
23 Jul 2025 06:38:51
I believe we have a board that milks the club and, unlike other similar owners, it does not give money to the club, but it loans money to the club at an interest rate which only benefits the board. In other words, the club is a cash register for the board.


3.) 23 Jul 2025
23 Jul 2025 14:52:14
I believe the financial clout of STHs is overestimated. Say 60000 capacity at a generous 80% sold at an average (pure guess for easy math) of £750 is £36M annually— barely a player these days.

Now corporate hospitality and ad-hoc ticket sales obviously increase this along with the store revenue and tv income. But I imagine wages are the largest expense eg paying Danny Ings et al for nothing.

Not saying the board and shareholders may not put themselves first but given the increase in wages and player purchase costs the proportion that ticket sales generate probably have been markedly reduced.